Export of 4 types of peptide technology... First supply to Europe
Promoting entry into additional overseas markets such as Asia and South America
HLB Pep (196300)’s derma skin care brand ‘LABSENN’ enters the European market, starting with exports to Romania.
HLB Pep announced on the 7th that it will export four types of Labsen products to Romania, including ‘Peptide Calming Serum’, ‘Peptide Repair Micro Bubble Essence’, ‘Peptide Repair Hydra Sunscreen’, and ‘Peptide Repair Barrier Cream’.
This is Labsen’s first overseas export. According to the company, after consultation with local buyers, it has decided to supply the entire lineup of four types. HLB Pep plans to secure additional buyers and distribution partners in Europe, starting with Romania, and expand its sales area to Asian and South American countries where it is currently discussing exports.
Labsen is a skin care brand launched based on HLB Pep's peptide material research and development technology accumulated over 27 years. The company applied its own developed and patented peptide material to the product.
The representative material, ‘CMPEP™ (Curcumin Peptide + Marine Peptide)’, is a material that utilizes a combination of curcumin and peptides derived from seaweed such as seaweed and seaweed. This material was applied to some Labsen products.
HLB Pep is also expanding peptide material research in connection with its cosmetics business. We are currently developing new peptide materials with enhanced anti-inflammatory properties, and research is also underway on products to improve the scalp and prevent hair loss.
Shim Gyeong-jae, CEO of HLB Pep, said, “This export to Romania is significant in that it marks the beginning of Labsen, which was developed based on peptide technology, to enter the overseas market. We will expand our product line by continuing our research on new peptide materials with enhanced anti-inflammatory functions, scalp improvement, and hair loss prevention products.”
